News

Medium Rare Content named Publishing Company of the Year; Buzzfeed wins Website of the Year Miranda Ward

Medium Rare Content has pipped twice-winner NewsLifeMedia to be named as Consumer/Custom Publishing Company as the Year at the 2016 Publish Awards, as NewsLifeMedia receives a highly commended. Key Media was named Business Publishing Company of the Year while NewsLifeMedia's Taste...

Medium Rare Content named Publishing Company of the Year; Buzzfeed wins Website of the Year

9 years ago

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Diageo puts $20m on the tab as it relaunches pre-mix for healthier generation

9 years ago

Olympics gives Seven Network 51% TV ad market share for August

9 years ago

Digital subscriptions stalled by readers’ reluctance to ‘pay twice’, claims agency boss

9 years ago

2

The Australian launches on Apple News’ new subscription service

9 years ago

The future of publishing ‘a programmatic bonus’ on top of the real ads

9 years ago

‘Only a digital dinosaur would ignore print’ says content head

9 years ago

3

Publishers becoming ‘beholden’ to social traffic and being ‘tricked’ by Facebook, warns Slate boss

9 years ago

Weak print sales sees watchdog approve Seven’s takeover of Sunday Times

9 years ago

Nine aims to get younger fans on its catch-up platform with Maker Studio deal

9 years ago

Gruff, brilliant, funny: industry remembers retail pioneer David Mattingly

9 years ago

6

Penultimate episode of The Bachelor lifts but Nine wins night

9 years ago

Sensis digital agency Found names Andrew Burke as new MD, replacing Peter Barrie

9 years ago

Adblock Plus’ ad exchange runs into problems as ‘partners’ distance themselves

9 years ago

1

Fairfax’s Allure Media to focus on native video content as JV with Kin Community gets underway

9 years ago

Soundcloud opens platform to Australian advertisers as premium offer goes live

9 years ago

KiisFM to up practical joke content after hiring Angry Dad creators

9 years ago

7

Southern Cross Austereo signs six-year deal to broadcast AFL

9 years ago

2

Wotif creates content-led campaign in first work from Sydney PR agency, Poem

9 years ago

1

Macquarie Media sales boss jumps ship to join podcast start-up Whooshkaa

9 years ago

1

Emotive raids GPY&R for strategic planning leader

9 years ago

Content specialist Milkmoney bought by Octagon

9 years ago

1

Nine’s Married at First Sight finale cracks 1m to win the night

9 years ago

Inskin Media launches new mobile ad format aimed at improving viewability

9 years ago

Former Danoz Direct MD aims to become the ‘Netflix of health’

9 years ago

Online fashion retailer Net-A-Porter turns to ex-journalist and marketer to head global business

9 years ago

Morning Update: Jeff Bridges serenades sleeping Tom Brady for Ugg; publishers warned against using Facebook photos of minors

9 years ago

CarAdvice to use Nine TV and digital assets to offer more options for marketers

9 years ago

Hottest 100 to air on Australia Day next year despite mounting pressure to switch date

9 years ago

11

Customisable, targeted video the only future for marketers, says specialist

9 years ago

Matt Scotton latest Australian to take senior IPG Mediabrands international role

9 years ago

1

‘With great power comes great responsibility’: Press Council chair censures Facebook on censorship

9 years ago

Johnson & Johnson regional strategist admits company struggling to process cross-platform metrics

9 years ago

Health fund calls on Aussies to dump their partners for better health

9 years ago

Triple J considering moving Hottest 100 countdown from Australia Day

9 years ago

2

The Block tops ratings as Zumbo arrests audience slide

9 years ago

Influencer tech platform Tribe eyes international expansion entry after $5m capital raising

9 years ago

3

Seven West Media joins the fantasy fray with Draftstars investment

9 years ago

1

Morning Update: Media plan of the year; Can Samsung recover?; Facebook to woo publishers; Lemonade not Ice T

9 years ago

Pets

The Secret Life of Pets too strong for Sully and Bridget Jones’s Baby at box office

9 years ago

Van Heusen seeks digital campaign, gets broad-based ambassador series

9 years ago

Simple

Simple raises $13m, continues US expansion with CFO appointment

9 years ago

Bauer Xcel boss slashes senior jobs admitting company has not met its targets

9 years ago

14

Steve Waugh Foundation

Steve Waugh says pronouncing the names of rare diseases is the easy part

9 years ago

News Corp’s Sunday Times censured over abuse allegations story

9 years ago

3

GWS Giants celebrate first finals series with content play

9 years ago

2

Jimmy Barnes, Mahalia Barnes, Ivan Gomez

Jimmy Barnes asks Australians to buy air guitars in PlayAir new campaign

9 years ago

Weet-Bix

Weet-Bix brings back iconic ‘Aussie Kids’ jingle in new campaign

9 years ago

New Google boss calls for collaboration on cross-screen measurement as attacks on digital arise

9 years ago

12

Sunday Night’s exclusive interview on Nine’s Beirut fiasco lifts ratings

9 years ago

Vice appoints Australia-New Zealand editor of female-focused site Broadly

9 years ago

News Corp to axe 300 jobs in ARM acquisition, suggests report

9 years ago

2

Morning Update: Store closes ‘indefinitely’ after 9/11 ad; TV doctors unite for campaign; McConaughey directs first ad for Wild Turkey

9 years ago

Elle teams up with Twitter in activation at Australian HQ

9 years ago

Huge audience for GWS’ defeat of Swans gives Seven Saturday night and weekly win

9 years ago

3

‘You’re not seriously buying this are you?’ Skoda deconstructs car ad cliches

9 years ago

3

Barbie Australia embraces global brand revamp telling kids they can be what they want to

9 years ago

Seven set to make Shane Warne telemovie claim reports

9 years ago

Michelle Bridges and Commando out as revamped Biggest Loser to return in 2017

9 years ago

1

AFL thriller beats NRL for viewers as finals season swings into action

9 years ago

IAB to bring in podcast advertising standards following US guidelines

9 years ago

You can’t hide real love is message in new campaign from Lost Dogs’ Home

9 years ago

1

Wind up toys illustrate how White Pages can help customers in new campaign for relaunched brand

9 years ago

Election and Olympics spend cause Carat to double Aussie ad spend outlook for 2016

9 years ago

RSVP celebrates giant spiders, foot rubs and yoga in new ‘hallelujah’ moments ads

9 years ago

Isentia’s John Chalmers joins UTS as director of marketing and communications

9 years ago

1

ACCC takes action against Joystick as tests reveal toxic chemicals in e-cigarette

9 years ago

1

Macca’s jumps on Pokemon Go bandwagon, delivers Monopoly in augmented reality

9 years ago

3

Radio 2UE confirms plan to replace News Talk with lifestyle and branded content

9 years ago

The Bachelor’s meet the parents episode wins the night

9 years ago

3

Australian Women’s Weekly ends subscription of web audit while Mumbrella tops media and marketing trade press

9 years ago

Mark Ritson to present at National Radio Conference

9 years ago

1

Ad Wrap: Mazda promotes 2016 range; CommBank and iSelect spruik apps; Woolies pushes mobile plans

9 years ago

Morning Update: KFC launches NFL team; Macca’s closes Youtube channel; Is iPhone the New Coke?

9 years ago

The Monkeys scoop the pool at the Effies as no long-term effectiveness gongs are handed out

9 years ago

2

Aussie Olympian launches lifestyle website QueenHood

9 years ago

1

Original series and 75% conversion rate driving Stan to be cash positive in 2018, says CEO

9 years ago

N2N and Fuel Communications launch digital marketing agency Touch Creative

9 years ago

2

Volley’s ‘Grass Roots’ campaign designed to claw back share from overseas brands

9 years ago

22

Arnott’s insists Shapes flavour retreat is not a marketing stunt

9 years ago

9

Apple’s new iMessage app store development heralded as ‘opportunity’ for marketers

9 years ago

Universal Pictures, BBC Worldwide, Opera Australia, Pandora and Twitter latest speakers to join Entertainment Marketing Summit

9 years ago

Paralympic ad wrap: Optus, Woolies, Swisse and Visa tell athlete stories

9 years ago

Pedestrian pulls out of AMAA web audit citing lack of market participation

9 years ago

2

Offspring flails as Married At First Sight pulls biggest audience of season

9 years ago

Richards Rose debuts Mitsubishi work showcasing SUV range

9 years ago

Maurice Blackburn highlights fight for social justice in first campaign from One Green Bean

9 years ago

Morning Update: Jim Beam’s ‘Apple watch’; journalists jacked off over iPhone7; Ted Baker and Google claim fashion first

9 years ago

1

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