News

Publicis Sapient acquires Salesforce consultancy Tquila ANZ

Mutinex launches tool to measure how brand presence translates to sales and ROI 4

Streem outlines challenges ahead for media sector in 2023

Nine secures exclusive rights to next three Olympic Games for $305m

Stark Matthews lands Elizabeth Arden’s PR account

72andSunny launches new brand platform for MilkLab 1

ACCC wins case against Employsure for Google ads

Paramount restructure sees local executives impacted

Mark Richardson joins Marley Spoon as CMO

Dentsu Creative names Liam Bagnall to lead new entertainment offering

Edelman Trust Barometer: Australia more polarised than ever

Slater & Gordon appoints Akkomplice; launches new positioning and campaign 1

The Hundred with Andy Lee new season launches to 446k metro viewers

Mumbrella Retail Marketing Summit full program: Cartology, Dentsu, DIY Blinds, Lion and more added

News Corp launches travel show via Escape platform

Microsoft unveils OpenAI-powered new generation Bing

Omnicom Group posts ‘stronger than expected’ organic growth in Q4, ending 2022 on a high

Justin Graham promoted to global head of advertising at M&C Saatchi 1

Taboo adds general manager amongst suite of hires

Pippa Berlocher named EssenceMediacom CEO as Pat Crowley moves into client lead role

The Market Herald faces challenge by shareholder via Takeovers Panel

IG Australia launches first brand campaign since 2020 via Sunday Gravy

Google releases its AI chatbot Bard to select users ahead of wider release

Hero chief operating officer James Greet departs the agency

First win of 2023 for Ryvalmedia, landing Hisense media account

Golf bodies drop Pedestrian Group campaign to usher in a new generation of golfers

A third of Aussies think brands endorse the online content their ads appear next to 2

Nine’s MAFS stays in ratings honeymoon as it tops Monday entertainment

ASX adds former NBN marketer

White Ribbon Australia taps Innocean for brand communications

Bullfrog appoints its first managing director

Laura Aldington departs Host/Havas

Justine Sywak resurfaces at The Shannon Company

Capgemini’s Adam Donnelley joins indie Orange Line

Initiative appoints Nine’s David Cook as head of marketing & IQ

Sefiani appoints new head of editorial content with a global remit

News Corp targets advertisers in new trade campaign ahead of financial results 1

TV Wrap: MAFS tops Sunday entertainment; Seven’s BBL final airs to 502k metro viewers

Cancer Council launches masterbrand campaign via Archibald Williams

Mindshare chief strategy officer jumps across to This Is Flow

BVOD spend improves while total TV revenue staggers in 2022: ThinkTV

Spinach adds former CHEP creative as ECD

Antony Catalano’s View Media Group secures investment from ANZ

Senior marketers at Specsavers take on expanded roles

Diversified Communications appoints new head of commercial strategy

Carnival Australia appoints Kathryn Robertson as CCO 2

‘We don’t ban ads’ says AANA CEO with Environmental Claims review underway 1

Publicis Groupe up 20% for FY2022, as Q4 surpasses expectations

Ten’s Taskmaster airs to 360k metro viewers; MAFS keeps entertainment crown

303 MullenLowe Perth names new CCO as agency stalwarts exit

Details of 140 Guardian Australia staff jeopardised in cyber attack

ABC staff get ready to strike over wage and work conditions

Alphabet posts higher revenues but lower profits in 2022

ARN brings commercial and creative divisions under full-service team 1

Job vacancy rate in media agencies drops but some markets are left hanging

IMAA tempts British talent with Aussie lifestyle in new campaign

Jaimes Leggett’s Today the Brave picks up creative for startup Coposit

Football Australia urges FIFA to clarify Saudi sponsorship of Women’s World Cup

AANA boss Josh Faulks: ‘Now is not the time to be cutting marketing budgets’ 1

VMLY&R adds Rachel Walker as head of strategy

So Good: Initiative lands Sanitarium media account

MAFS walks down the aisle as Idol and Survivor fight for the bouquet

Facebook hits 2bn daily active users in Q4 as Meta declares a ‘year of efficiency’ for 2023 1

Mumbrella Finance Marketing Summit returns with global keynote speaker from Wise confirmed

‘Absurd’ local remake of hit UK comedy show, Taskmaster launches on Ten

MYOB launches new brand platform in first work with Howatson+Company

Australian ad spend nears $9bn in 2022: SMI

New SVOD subscribers favour Amazon Prime, Paramount+ for content in Q4: Kantar

CHEP CEO Justin Hind departs to launch new agency 2

AEC 2021-22 political donations reveal shift in industry backing

Aus data and tech company opens US office

Summer box office numbers up 27% on last year, as cinema sees 10.5m admissions

MAFS proves a worthy bride as Nine wins Tuesday night 4

Snap’s shares drop after latest earnings show a year-on-year loss

Initiative poaches IAG’s Tom Dodd but then assists in finding his replacement

Stan releases AFL documentary Show Me The Money II

Domain hands creative account to Howatson+Co

EssenceMediacom officially launches as the ‘breakthrough agency’

Jack Byrne steps down as Hatched MD; appoints first CEO and COO

Doordash taps MAFS ad breaks via Howatson + Co and Wavemaker

Nature appoints John Crowley as Sydney director

Edelman’s Fern Canning joins Deloitte Consulting as marketing director 1

Truescope acquires media intelligence unit in North America

Hosting a single market is ‘much more fun’ says Mick Molloy as he takes on Sydney

Cancer Council & Aus Gov launch new sun safety campaign via Herd MSL

Hardhat CEO Dan Monheit launches book about consumer behaviour

MAFS leaves Idol and Survivor at the altar as Nine wins launch triple-header

Taboola exec joins InMobi as ANZ lead