News

Tooheys welcomes Travis Kelce to Sydney 6

‘Focus more on how the brand behaves rather than what we want to say’: We go one-on-one with Adam Ferrier

‘Foreign entities essentially control what Australians see on their devices’: TV bosses front Senate 2

Meta rolls out creator marketplace in ANZ

‘The majority of marketers recognise the gap, they just don’t quite know how to get it right’: How to ensure LGBTQIA+ inclusive marketing

TRIBE’s Jules Lund and Deloitte’s David Phillips round out Mumbrella Retail Marketing Summit 2024 lineup

‘Pretty disgraceful as pitches go’: Insiders slam Kia’s ‘disingenuous’ media pitch 29

Nine profits drop 21% in ‘markedly weaker economic and advertising market’

San Remo launches first creative campaign since appointing Emotive

News.com.au tops digital news consumption again 1

ARN revenue down despite strong digital growth

‘There are big plans in place for 2024’: PHD renews partnership with AFL

Pricing and retail partners announced for Foxtel’s Hubbl 8

New Mumbrellacast: Woolies CEO steps down following disaster TV interview – but was that always the plan after all?

Social media ad spend continues to grow despite falls in usage

Woolworths say ‘external events’ had no impact on CEO’s resignation

‘It’s a really exciting time for boutique agencies’: Sonia Clarke launches her own comms agency 1

72andSunny ECD announces new global role days after exit

‘It’s a long and lasting relationship’: Foxtel shrugs off Seven scoring digital rights for AFL as new campaign launches 1

Thrive PR strengthens Melbourne leadership team

Brad Banducci quits as Woolworths CEO after trainwreck ABC interview 9

Publicis Groupe ANZ appoints new Leo Burnett Australia CEO

PepsiCo, Football Australia, G’Day Group and more locked in for Mumbrella360 2024

Australian Ethical launches new brand campaign via Paper Moose

One in five Aussies watch Netflix on the toilet – and other fun streaming stats

Chief creative to depart 303 MullenLowe Perth, replacement ECD named

FleishmanHillard wins pitch for parenting brand’s PR account

OOH revenue up 12% in 2023 as DOOH continues to grow

‘Groundswell of support moving towards out of home’: OOh!media CEO confident about group’s 2024

The Mumbrella CommsCon Awards 2024 shortlist has been announced

CommBank tops January’s YouGov Biggest Brand Movers list

Full program for Mumbrella CommsCon 2024 announced

Nine signs ‘groundbreaking’ Melbourne Cup broadcast deal

Gumtree ‘paints Australia green’ with large scale OOH campaign

Emmy-nominated, Logie-winning Australian actress launches podcast

Non-alcoholic spirit brand signs Aussie cricket captain as ambassador

TikTok partners with Sydney Mardi Gras, launches pride campaign

OOh!media posts a strong 2023 with net profits up 10%

M&C Saatchi chief strategist to depart this week

THE ICONIC creates new masterbrand after rocky start to the year

72andSunny hires new ECD as Luke Martin departs

Sophie Monk stars in new Unilever campaign

‘We’ll have something for every traveller’: Nine launches 9Travel site

Thinkerbell and Laneway Festival founder launch new water product 3

‘The future of TV and streaming is here’: Foxtel’s Hubbl will launch with all the major streamers 14

‘I will always leave the door open’: Eric Andre talks potential new season of The Eric Andre Show ahead of Aussie tour

Aussie managing director set to leave IPG’s Huge following Mat Baxter departure 1

‘It feels completely different to other films that I’ve been in’: Eric Bana talks the importance of The Dry

Budget Direct hit with breach for ‘violent’ pool cleaner ad: ‘This is too intense and graphic’ 2

DoorDash launches first major campaign with The Monkeys

2024 Super Rugby Pacific campaign launches, showcases players’ talents

NYC Tourism picks exclusive ANZ partner for 2024 global campaign

‘Trust us with your client’: Amanda Keller, Kate Ritchie, and Erin Molan send message to radio advertisers

New legislation gives life raft to community TV: ‘A vibrant part of Australia’s media landscape’

Australia’s largest cinema chain screens Assange film before High Court appeal

How to double your campaign’s effectiveness? Ritson says radio is the way 12

Dentsu looks to streamline costs after net loss in FY2023 1

Paramount Australia hit with redundancies 8

Urban List boards Taylor-mania train with new ‘cultural movement’

‘Stop f***ing with this wonderful medium’: Adam Ferrier makes powerful statement at HEARD 1

Tourism Tasmania champions local artists with new AI generator, via BMF

Advertising Associates appoints Peter Hunter to head up new Sydney office

EssenceMediacom creates specialist data, technology, and analytics team

B Corp certified 4 Pines showcases its ‘Good Stuff’ in new spot via 72andSunny

Seems you can put a price on love: Valentine’s Day spend drops 9.3% 1

Attivo Group brings comms function under new agency banner

Antoinette Lattouf and Azure Antoinette launch new podcast 1

Australian retail breaks advertising spending record: Nielsen

Campaign Review: The Super Bowl special

Major Aussie music festival collapses days after booker quits industry 1

New Mumbrellacast: Seven’s had a big week – some good news… and some bad news

Squiz Media launches new offering to redefine news consumption

Sydney PR agency launches new creative offering: ‘We are excited for this next chapter’ 1

Victorian Government engages VML for fire safety campaign

Entain extends UFC partnership until 2025

Shameless lands highest ever position in latest podcast rankings

Jack Daniel’s launches OOH campaign via Starcom Australia

Clemenger BBDO gives the gift of a life-saving message this Valentine’s Day

Half Dome nabs new head of strategy from Wavemaker

Paper Moose wins Real Insurance creative pitch

JICS signs Aussie cricket icon as new ambassador

Oaks Hotels partners with The Coffee Club, Foxtel and Menulog to improve guest experiences

Super Bowl sickies invade Australia as millions tune into the game 1

Australian consumer confidence hits 20-month high 1

Mable keeps media with EssenceMediacom

Retail, telehealth, and gambling services lead Australian podcasting advertisers

‘So many celebs, so much money, so many fails’: Adland weighs in on Super Bowl LVIII ads

Vacancies down in media agencies, but still above normal levels